If it were up to us we would leave this space blank and let our designs do the talking. We don’t feel like bragging about ourselves, or bore you with how we first started this company in 1992 by selling basics. Our passion for travelling, trading and creating turned into YAYA where it is today. A fashion and home brand for those who like to dress up casually. Common sense, great quality and desirable, but accessible design are key values to describe YAYA. YAYA is not a person. It’s not an age. It’s not even just a great design. It’s a state of mind.